Tag Archives: San Francisco Real Estate Agent

What is a Realtor? Really.

We all know it is a professional who is licensed to facilitate the sale of purchase of real property, homes, commercial, lots and land in a given area.  But what does a realtor do?  Just show a few homes and facilitate a contract?  Hardly.

A realtor is a devotee to their clientele and their brokerage.  They often work 7 days a week, or at least make themselves available to their clientele.  They must study and pass a rigorous exam and are remanded to fulfill continuing education requirements.  They work from their brokerages and often a home office.  They do their own accounting and pay taxes from each commission.  They place their own advertising, attend networking events to raise their profile, they learn to brand themselves for their specialty.

Realtor’s are social networkers who have mastered technology and social networking skills to promote themselves, your listings and attract buyers through business building on the internet.  They use computers, tablets, smart phones, faxes, electronic documents, copiers.  They design and use mailers to connect with the public and their clients.  They know about bulk mail, folding machines, types of paper.

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Erika Burke is a Certified Residential Specialist…So What?

Team Leader and Estates Group Founder, Erika Burke is a Certified Residential Specialist.

The Certified Residential Specialist (CRS) is the highest Designation awarded to sales associates in the residential sales field. The CRS Designation recognizes professional accomplishments in both experience and education.

Since 1977 the Council of Residential Specialists has been conferring the CRS Designation on agents who meet its stringent requirements. Currently, there are more than 30,000 active CRS Designees.

Erika qualified to become a CRS after 5 years in the business and over $25M in sales and then followed up by taking and passing advanced graduate level real estate courses, along with continuing education to keep her memeber ship active.

Erika uses her CRS membership to connect with other top flite Realtors throughout the country to give and receive referrals to better serve her clientele who are relocating to or from San Francisco and the Bay area.

Learn more about Erika as a CRS and the organization by visiting:


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